Do You Really Need a Full-Time CMO? | Why Fractional Leadership Wins in 2025 with Chad Jardine

Do You Really Need a Full-Time CMO? | Why Fractional Leadership Wins in 2025 with Chad Jardine

Do You Really Need a Full-Time CMO? | Why Fractional Leadership Wins in 2025 with Chad JardineMichelle Terpstra
Published on: 02/04/2026

In this insightful blog post, we delve into the transformative power of fractional leadership with industry experts Chad Jardine and Michelle Terpstra. Discover how fractional executives can drive rapid growth and strategic agility, offering high-level expertise without the full-time commitment. This post provides actionable insights for CEOs and business leaders on leveraging fractional roles to navigate industry shifts, optimize team performance, and accelerate decision-making processes. Learn how to effectively package and position your services, build a robust network of fractional leaders, and overcome common business challenges to unlock your company's full potential.

Business Growth
Leading Through Change | Why Great Sales Orgs Are Built in Chaos — Not Calm

Leading Through Change | Why Great Sales Orgs Are Built in Chaos — Not Calm

Leading Through Change | Why Great Sales Orgs Are Built in Chaos — Not CalmMichelle Terpstra
Published on: 02/04/2026

Leading through change in sales organizations requires a strategic focus on building resilience and adaptability amidst chaos. This blog post explores how leaders can transform uncertainty into growth opportunities by prioritizing clear communication, role clarity, disciplined execution, and empathetic leadership. By engaging frontline employees early, maintaining a visible presence, and celebrating small wins, leaders can foster a culture of high performance and emotional resilience. This approach not only helps teams navigate transitions effectively but also strengthens their ability to thrive in dynamic environments.

High Performance
The Hidden Cost of Being a High Performer | Managing Emotions in the Workplace with Chris Yadon

The Hidden Cost of Being a High Performer | Managing Emotions in the Workplace with Chris Yadon

The Hidden Cost of Being a High Performer | Managing Emotions in the Workplace with Chris YadonMichelle Terpstra
Published on: 05/03/2026

Discover how embracing emotions in the workplace can revolutionize leadership and drive organizational success. This insightful blog post explores the pivotal role of emotional intelligence in fostering a culture of trust, innovation, and resilience. Learn practical strategies for CEOs to cultivate emotional safety, enhance team performance, and transform workplace dynamics by prioritizing human connection and vulnerability. Unlock the potential of your leadership by integrating empathy and compassion into your corporate strategy.

High Performance